CLIENT
CLIENT
Speck
Kick-Start
DISCIPLINE
DISCIPLINE
Packaging, Identity
Strategy, Packaging, Visual identity
CHALLENGE
CHALLENGE
This accessory is a flat device that sits on the back of a phone case, equipped wth a sliding loop for a finger to slide into for grip. The new packaging needed to communicate all of this at a glance.
This accessory is a flat device that sits on the back of a phone case, equipped wth a sliding loop for a finger to slide into for grip. The new packaging needed to communicate all of this at a glance.
This accessory is a flat device that sits on the back of a phone case, equipped wth a sliding loop for a finger to slide into for grip. The new packaging needed to communicate all of this at a glance.
This accessory is a flat device that sits on the back of a phone case, equipped wth a sliding loop for a finger to slide into for grip. The new packaging needed to communicate all of this at a glance.
This accessory is a flat device that sits on the back of a phone case, equipped wth a sliding loop for a finger to slide into for grip. The new packaging needed to communicate all of this at a glance.
SOLUTION
SOLUTION
The packaging creates a wavy pattern when merchandised to draw interest and mimic the sliding loop. The logo becomes a graphic representation of how the product works.
The packaging creates a wavy pattern when merchandised to draw interest and mimic the sliding loop. The logo becomes a graphic representation of how the product works.
The packaging creates a wavy pattern when merchandised to draw interest and mimic the sliding loop. The logo becomes a graphic representation of how the product works.
The packaging creates a wavy pattern when merchandised to draw interest and mimic the sliding loop. The logo becomes a graphic representation of how the product works.
The packaging creates a wavy pattern when merchandised to draw interest and mimic the sliding loop. The logo becomes a graphic representation of how the product works.
